OmniFound · SEO Services
The SEO agency built for the AI era of search.
OmniFound is a UK SEO agency based in London, working with clients across the UK, US and Europe. We combine technical SEO, content and authority with AI-search readiness, so you rank on Google and get cited by the assistants your customers ask.
Trusted by ambitious brands
plum valley
SEO services
Everything a modern SEO campaign needs.
One engagement covers the full stack. No bolt-on menu of upsells, just the disciplines that move organic performance, worked together.
Technical SEO
Crawlability, indexation, Core Web Vitals, structured data and site architecture. The foundations that decide whether anything else works.
Content & on-page
Keyword and intent research, page-by-page optimisation and content that answers what your customers actually ask.
Authority & digital PR
White-hat link building and brand mentions that compound. No bought links, no shortcuts that put your domain at risk.
Local SEO
Google Business Profile optimisation, citations and reviews for businesses that live and die by the local pack.
SEO for local businessesGEO & AI-search readiness
The new frontierStructured, citeable content that gets your brand recommended by ChatGPT, Perplexity, Gemini and Google's AI Overviews.
Our AI SEO serviceMeasurement & reporting
Search Console, analytics and rank tracking rolled into reporting that says what moved, why, and what happens next.
More SEO specialisms
Entity optimisation
Knowledge graph, brand entities and structured data that help Google and AI systems understand exactly who you are.
SEO audits
One-off technical and strategic audits with a prioritised action plan your team can actually run with.
Website migrations
Replatforming, redesigns and domain moves without the traffic cliff. Planned, mapped and verified.
International SEO
Hreflang, market targeting and multi-region architecture for brands selling beyond the UK.
Category & product page SEO
eCommerce templates tuned for crawl, intent and conversion, from faceted navigation to product schema.
SEO training
Workshops and hands-on upskilling so your in-house team keeps compounding what we build together.
How we work
A proven engine, run properly.
Data first, people first, and no shortcuts. Every engagement runs on the same disciplined cycle.
01
Research
Keyword, audience and competitor research across every platform that matters.
02
Foundations
Technical SEO and platform readiness, so nothing holds your visibility back.
03
Content
Content strategy and creation matched to real search intent, not guesswork.
04
On-page
Meta data, structure, internal linking and schema tuned page by page.
05
Authority
Ethical link building and digital PR that earns trust the right way.
06
Refine
Performance analysis and continuous refinement, reported with clarity.
Platforms
SEO for whatever you are built on.
Every platform has its own quirks, strengths and traps. We have shipped results on all of the big ones, and plenty of the unusual ones.
Headless & JAMstack
Decoupled builds on Contentful, Strapi and friends: rendering strategy, metadata pipelines and crawlability sorted at the architecture level.
Sanity
Structured content is an SEO gift when it is modelled well. We shape Sanity schemas so every document ships search-ready.
Next.js & modern frameworks
Server rendering, static generation and Core Web Vitals on React, Next.js and Astro. This very site is a Next.js build of ours.
Custom CMS
Bespoke and legacy systems included. If we can reach the templates, we can make them rank; if we cannot, we will tell you what to change.
Not on the list? If it renders HTML, we can optimise it. Whatever you are built on, bring it.
Tell us what you runIndustries
Sector experience that shortens the learning curve.
Every vertical below links to a full guide we have written on its search landscape. That is the depth we start your campaign with.
Local business? Shops, practices and trades get their own playbook. SEO for local businesses
What does an SEO agency actually do?
A good SEO agency grows your business by making you easier to find than your competitors. The work starts with a full audit of your site to find what is holding it back, from slow pages and broken links to structural problems search engines cannot crawl past.
Keyword research sits at the heart of every strategy: how your customers actually search, in their words. That insight shapes content that is useful to people and optimised for search engines, supported by technical improvements and authority earned through legitimate links.
The best agencies track what matters commercially, enquiries and revenue rather than rankings alone, and report it in plain English every month.
How is OmniFound different?
Most agencies still optimise for one surface: the blue links. We build visibility for how people search now, across Google, AI assistants like ChatGPT and Perplexity, YouTube, TikTok and the communities where buying decisions actually form.
We are also structured differently. No 12-month tie-ins, no hidden commitments and no generic reporting: a simple 30-day rolling agreement means we keep earning your business with results. You work directly with the practitioner doing the work, not an account layer.
And everything we do is white-hat and Google-compliant, because visibility that risks your domain is not an asset, it is a liability.
Pricing models
Three ways to work with us.
Every model runs on a simple 30-day rolling agreement. Stay because it works, not because you are stuck.
Tailored Monthly
Custom SEO support aligned with your goals
A monthly SEO plan built around your business priorities, whether that is local SEO, ongoing content or technical improvements. Clear deliverables, adapted as your needs evolve.
- Fixed monthly pricing
- Strategy tailored to your business
- Aligned with your growth objectives
Strategic Consultancy
Senior-level SEO expertise on demand
For brands and teams that need expert insight, audits or direction. Available by the hour or by the day, with strategic input when you need it most.
- Hourly or daily engagement
- Strategic reviews and audits
- Fractional SEO leadership available
SEO On Tap
Flexible support when you need it
Activate or pause support as needed. Ideal for startups, developers and marketing teams that want specialist input for key projects and quick wins.
- No long-term contracts
- Flexible access to expert SEO
- Activate or pause any time
Proof, not promises
The work, with the numbers attached.
All case studiesFrom a roofing firm owning London search to a Soho restaurant doubling its direct bookings, every engagement below is published with its results.
Go deeper
Read the playbooks we run.
The full methods behind our local, link and content work, written by our founder and free to use.
What clients say
Rated 5.0 on Google.
★★★★★5.0 average from 24 reviews on Google, every word below verbatim.
Read every reviewI’m very grateful for Tom’s work. He fully engaged with our team to help us improve our SEO/GEO. Tom has excellent technical knowledge, but he’s also very good at breaking things down so that every profile can understand clearly. And finally, Tom will always find solutions to any issue you bring to him.
Tom deserves more than 5 stars. So I wasn’t too clued up on digital marketing and SEO, and after speaking with several different people, Tom stood out. His knowledge is outstanding, and he explains everything clearly, Tom has gone above and beyond to help me develop my business online and market it. I can not recommend Tom enough. Tom is always there to answer any questions I have and replies super quick. If you’re unsure on who to use, but come across Tom, thank your lucky stars and go with Tom, you will not be disappointed! Thanks Tom!
Best ROI on SEO so far, well worth my money. Recommended!
I worked with Tom for an international seo project regarding UK and the US. Tom knows what he does, he was very clear and effective in explaining what he would have done for the project and above all I appreciated his sincerity when giving advice.
Tom not only has great knowledge of SEO but also understanding of the wider marketing funnel and how you must look at the bigger picture. His guidance with this has been invaluable to my business and I can't recommend him enough.
It is such a pleasant experience working with Tom who is our SEO specialist and website designer! He is patient and quick to respond.
SEO agency FAQs
Asked and answered.
The questions every prospective client asks, answered the way we would on a call: straight.
What does an SEO agency actually do?
An SEO agency improves your visibility in search results so the right people find you before your competitors. That starts with a technical audit of your site, then keyword and intent research, content creation and optimisation, authority building through ethical links, and ongoing measurement. The best work is tied to commercial goals: enquiries, bookings and revenue rather than rankings for their own sake.
Is SEO replaced by AI?
No, but it has changed shape. People now discover brands through AI assistants like ChatGPT, Perplexity and Google's AI Overviews as well as classic search results. Those systems cite and recommend sources, and earning that citation is an optimisation discipline in its own right, called Generative Engine Optimisation. We build both: rankings on Google and citations in AI answers.
How much does SEO cost in the UK?
It depends on scope, competition and how fast you want to move. We work three ways: a tailored monthly plan with fixed pricing, senior consultancy by the hour or day, and a flexible on-tap arrangement you can pause any time. Every engagement is a simple 30-day rolling agreement, so you are never locked in. The discovery call ends with a clear, scoped recommendation.
How long does SEO take to work?
Quick wins like technical fixes and on-page improvements can move things within weeks, but meaningful, compounding growth typically shows over three to six months and keeps building from there. Anyone promising page one in a fortnight is guessing or gambling with your domain. We report monthly so you always know what moved and why.
Can I do SEO myself?
The basics, absolutely, and our free SEO tools and insight guides will help. The gap appears in the compounding disciplines: technical diagnosis, content at scale, authority building and keeping pace with algorithm and AI changes. Most clients come to us after doing it themselves for a while, when the time cost starts outweighing the agency fee.
Do you guarantee rankings?
No, and you should be wary of anyone who does. Google's results cannot be bought through an agency, only influenced through quality. What we do guarantee is white-hat, Google-compliant work, transparent reporting, and a 30-day rolling agreement, so we keep earning your business with results rather than a contract.
What is GEO and do I need it?
Generative Engine Optimisation is the practice of making your brand the answer AI assistants give: being cited by ChatGPT, recommended by Perplexity and listed as a source in Google's AI Overviews. If your customers research before they buy, they are already asking AI. We fold GEO into SEO engagements and offer it as a dedicated service.
Do you only work with UK businesses?
No. We are based in London and work with clients across the UK, US and Europe, from local trades to international brands. SEO is delivered remotely by nature, and everything we do is reported transparently, so distance has never been a barrier.
What happens in the discovery call?
Thirty minutes, no pitch deck. We look at your current visibility together, an honest read on what is holding it back, and what it would take to change it. You leave with a scoped recommendation and a clear picture of whether we are the right fit. If we are not, we will say so.
No long contracts · 30-day rolling · UK based
Ready to be found?
Book a discovery call and get an honest read on where your visibility stands, and what it would take to change it.
Monday to Friday, 9am to 6pm. We typically respond within 24 hours.