Free AI Visibility Checker
Run one search through ChatGPT, Perplexity and Google’s AI Overview at the same time, and see exactly which brands they put forward. Your first check needs no email.
Why this one is different
It counts the brands, not the magazines.
Nearly every AI visibility tool counts the URLs an answer cites. That is the easy thing to measure and it reports the wrong league table. Ask an engine for the best CRM for a small business and it will recommend HubSpot, Zoho and Pipedrive while citing G2, Forbes and TechRadar. Count the citations and you learn which magazines are winning, not which businesses are.
This checker reads the answer itself and pulls out the names being recommended to the searcher, then shows the cited sources separately so you can see both. If your brand is being read as evidence but never named as an option, that is a specific problem with a specific fix, and you can only see it when the two are measured apart.
What it checks
Three engines, asked live.
01
ChatGPT
Queried through the web search tool, localised to your market, so you see what it answers today rather than what it memorised in training.
02
Perplexity
Answer-first by design and heavily cited. Often the clearest read on which sources an AI trusts in your category.
03
Google AI Overview
Pulled live from the SERP. If no overview shows for your search, that is a finding in itself: the classic results still own it.
One search is a snapshot, and AI answers move between runs. To turn this into something you can act on, read our guide to generative engine optimisation or let us track the full set of searches your buyers make as part of our AI SEO service.
Questions
The things people ask.
What is an AI visibility checker?
It shows whether AI search engines put your brand forward when someone asks them a buying question. This one runs a single search through ChatGPT with web search enabled, Perplexity and Google's AI Overview at the same time, then lists the brands each one recommends and where you sit against them.
Is the AI visibility checker really free?
Your first check needs nothing at all, not even an email. After that you get three more against an email address. Each run makes live calls to three paid APIs, so the limits are what keep the tool free rather than gated behind a subscription.
Why do the three engines give different answers?
They read different sources and weight them differently. ChatGPT and Perplexity search the live web at the moment you ask, while Google's AI Overview is built from its own index and does not appear for every search. A brand can be strong in one and invisible in the others, which is exactly the gap worth finding.
Does it check brands or citations?
Brands. Most tools count the URLs an answer cites, which reports the magazines rather than the market: ask for the best CRM and the answer recommends HubSpot and Pipedrive while citing G2 and Forbes. This checker reads the answer itself and pulls out the names actually being recommended, then shows the cited sources separately.
Will the same search give the same result tomorrow?
Not necessarily. AI answers vary between runs and shift as the sources behind them change. Treat any single check as a snapshot. The pattern across a set of searches, repeated over time, is what tells you whether your visibility is genuinely moving.
My brand is cited but not recommended. Does that matter?
Yes, and it is a common position. It means the engine reads your site and trusts it enough to use as evidence, but does not consider you an option for the searcher. Being the reference while a competitor is the recommendation is the least profitable place to sit in AI search.
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Book a discovery call and get an honest read on where your visibility stands, and what it would take to change it.
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