Select Drive is an independent driving school offering both manual and automatic driving lessons. With a team of qualified instructors and a modern approach to teaching, the goal was to generate more learner enquiries and build a stronger digital footprint in search.
Select Drive is an independent driving school offering both manual and automatic driving lessons. With a team of qualified instructors and a modern approach to teaching, the goal was to generate more learner enquiries and build a stronger digital footprint in search.
Our approach focused on building a solid local SEO foundation while actively increasing trust signals and authority through external optimisation.
Keyword Strategy: Identified high-intent terms like “manual driving lessons” and “driving instructor near me”
Location Landing Pages: Developed dedicated pages optimised for town and area-based searches
GBP Optimisation: Rewrote descriptions, added services, tagged images, and cleaned up listings
Technical Improvements: Enhanced page speed, schema markup, internal links, and mobile responsiveness
Link Building: Secured backlinks from trusted directories, education sites, and local blogs
Citation Building: Consistently listed the business across reputable UK business directories to reinforce local trust
Tracking & Measurement: Implemented form conversion tracking, click-to-call monitoring, and performance dashboards
Tripled monthly enquiries through strategic SEO and lead tracking.
Appeared in the top 3 for key service-based and localised search queries.
SEO landing pages targeted and captured traffic from nearby areas.
Earned quality backlinks and citations that improved trust signals.
Booking uplift backed by full analytics, GBP insights, and call data.
“They deserve more than 5 stars. So I wasn’t too clued up on digital marketing and SEO, and after speaking with several different people, they stood out. Their knowledge is outstanding, and they explains everything clearly, they have gone above and beyond to help me develop my business online and market it. I can not recommend them enough. They is always there to answer any questions I have and replies super quick. If you’re unsure on who to use, but come across OmniFound, thank your lucky stars and go with them, you will not be disappointed!”
Gurpreet, Founder of Select Drive Driving School
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Company No. 15980245
