The Tuscan Tutor is a UK-based online tutoring brand specialising in Italian language and Renaissance studies. With a focus on adult learners and historically curious audiences, the founder wanted to establish clear positioning and attract organic traffic through strategic, search-friendly content.
Although the tutor had deep subject expertise, the existing site lacked visibility and was not performing in organic search. There was minimal keyword targeting, little structural optimisation, and no clear content hierarchy.
We created a fully optimised website focused on content discoverability and semantic relevance. Every element was built around best-practice SEO copywriting and EEAT guidelines.
Keyword Research: Identified topic clusters, long-tail queries, and high-intent terms
Website Rebuild: Developed a lightweight, crawlable site focused on clarity and hierarchy
Landing Pages: Created dedicated service pages targeting key subject areas
SEO Copywriting: Wrote detailed, keyword-aligned content for each page and article
EEAT & Structure: Included bios, references, and clarity-enhancing headings
Internal Linking: Built an interlinked content structure that reinforces authority
Ranked first in UK Google results for “Italian Renaissance Tutor”.
Every page rewritten using SEO copywriting best practices and structured for clarity.
Published long-form content targeting niche queries across Renaissance topics.
Built a clean, interlinked structure aligned with Google's indexing expectations.
The site now receives consistent traffic from high-intent organic search terms.
“Quick to answer, always prompt and available to answer any question I may have, super helpful and they designed a website which I could have never dreamed of! I 200% recommend them!”
The Tuscan Tutor
Monday to Friday: 9AM – 6PM
We Typically Respond Within 24 hours
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Company No. 15980245